Jul 29, 2010 

Vancouver, BC — July 29, 2010, Ethos Capital Corp (the “Company” or “Ethos”) (TSX-V: ECC) is pleased to report that the drilling program has been completed on the Corrales property, Chihuahua state, Mexico. A total of 1027.5 meters of rotary percussion drilling was completed in 44 vertical holes in a grid pattern over the surface extent of the mineralized zone. A total of 756 samples have been shipped to the laboratories of ALS Chemex Inc. in Chihuahua city and results are anticipated in approximately 3 weeks.

Exploration activities have commenced at the company’s second project, the Santa Teresa property in Coahuila state, Mexico. Underground mapping and sampling will be completed at several of the old workings and a core drilling rig was mobilized to the property on July 23 with drilling expected to commence at the San Jose zone on July 26. A total of 1500 meters of core drilling in three holes is currently planned. Completion is estimated in two to three weeks.

The Santa Teresa property contains both carbonate hosted zinc-lead-silver occurrences as well as sedimentary copper occurrences. More than 40 sets of old workings are present on the property. It lies within the Coahuila Copper Belt sometimes referred to as the “Cinturon Cupifero Guardia” which was explored by BHP Billiton in the late 1990’s. The best known deposit within this district is the formerly producing La Reforma mine, recently purchased by Grupo Mexico. The La Reforma mine is located about 50 km. northwest of the Santa Teresa property

Ethos Capital is a well financed exploration company with over $3 million dollars of working capital and is focused on precious and base metals exploration in North-central Mexico.

This release has been prepared by James M. Dawson, P.Eng., a qualified person as defined by National Instrument 43-101. Mr. Dawson supervises the exploration work conducted at both the Corrales and Santa Teresa properties.

The TSX Venture Exchange Inc. has neither approved nor disapproved the contents of this press release.

For additional information please contact Gary Freeman or Andy Hay at 604-682-4750 or visit the company website at www.ethoscapitalcorp.com

On behalf of the board of Ethos Capital Corp.

Gary Freeman, President and CEO

Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accept responsibility for the adequacy or accuracy of this release.

Forward-Looking Statement Cautions:
This press release may contain certain "forward-looking statements" within the meaning of Canadian securities legislation, including statements regarding the Company’s planned 2019 exploration program for its Pine Pass project. Although the Company believes that such statements are reasonable, it can give no assurance that such expectations will prove to be correct. Forward-looking statements are statements that are not historical facts; they are generally, but not always, identified by the words "expects," "plans," "anticipates," "believes," "intends," "estimates," "projects," "aims," "potential," "goal," "objective," "prospective," and similar expressions, or that events or conditions "will," "would," "may," "can," "could" or "should" occur, or are those statements, which, by their nature, refer to future events. The Company cautions that Forward-looking statements are based on the beliefs, estimates and opinions of the Company's management on the date the statements are made and they involve a number of risks and uncertainties. Consequently, there can be no assurances that such statements will prove to be accurate and actual results and future events could differ materially from those anticipated in such statements. Except to the extent required by applicable securities laws and the policies of the TSX Venture Exchange, the Company undertakes no obligation to update these forward-looking statements if management's beliefs, estimates or opinions, or other factors, should change. Factors that could cause future results to differ materially from those anticipated in these forward-looking statements include the risk of accidents and other risks associated with mineral exploration operations, the risk that the Company will encounter unanticipated geological factors, or the possibility that the Company may not be able to secure permitting and other governmental clearances, necessary to carry out the Company's exploration plans, and the risk of political uncertainties and regulatory or legal changes in the jurisdictions where the Company carries on its business that might interfere with the Company's business and prospects. The reader is urged to refer to the Company's reports, publicly available through the Canadian Securities Administrators' System for Electronic Document Analysis and Retrieval (SEDAR) at www.sedar.com for a more complete discussion of such risk factors and their potential effects